A range of services to make sure you're getting the most from Google Analytics™
Google Analytics™ Training
We offer training for your in-house team to understand how to interpret and use the information from Google Analytics. Including:
- Introduction to Google Analytics
- Best pratice installation
- Interpreting reports
- Tracking mulitple domains
- Setting up different profiles
- Setting up goals and funnels
- Event tracking and virtual pageviews
- The custom visitor segment variable
- Annoate, annotate, annotate
- Integration with Email Campaigns
- (Optional) Ecommerce integration
And more importantly what to act on. Typical training lasts for half a day, however we recommend full days for bigger teams (upwards of five people).
Expert integration
We offer Google Analytics training as a stand alone service in our effort to make sure businesses are getting the most out of their website. Ensuring Google Analytics performs successfully requires a best practice installation that delivers accurate data as well the ability to analyse and interpret the data to give you real insight into the activity and performance of your website traffic.
Installation and Implementation
There is a lot more to Google Analytics than just copying and pasting the four lines of code at the bottom of each page. The full power of the application is aligning your business objectives for the website with Google Analytics and implementing advanced tracking and reporting.
Advanced Event Tracking
Tracking your customers interacting is key in order to measure ROI. Whether your tracking rich media ulitising Adobe Flash or AJAX, video content or PDF downloads, it is important to know whether your customers are viewing the content. Google Analytics can be configured to track this data meaning you gain deeper insight.
E-commerce Integration
If you're running an online business where customers purchases products via your website, then configuring Google Analytics for ecommerce is a must. Tracking conversions, transactions and how long a customer spends on the site before purchasing are very important factors to measure success and help further improve your website.
Consulting Services
Help prepare and schedule reports that are bespoke to your needs. We also provide website recommendations based on your data. As well as being on hand to offer advice and assistance whenever needed.